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Email Drip Campaign Strategies

No matter if you are using e-mail marketing automation for several years, or a new player, you must have heard of e-mail drip campaigns. Right?

How to Measure Digital Advertising

The world is going digital, and everyone is trying to make the best use of it. This is why digital marketing has become pretty important these days.

SEO vs Pay Per Click

A frequently asked question in today’s digital market is, “Which one is a better option: SEO or PPC?” Well, the choice depends on various factors like your business, purpose, market, and your preference.

Leverage the Customer Buying Cycle for Message Optimization

‘Customers don’t just decide to buy; they do a PhD to buy.’ When it comes to customers buying a product, there are multiple stages, and every stage is essential. The real catch is when the buyer understands the tricks in each step and uses it optimally.

Multichannel Digital Strategies

Marketing is the most essential element in today’s world, and customer relationship is the crucial aspect for any company to stay in the market.